People don’t visit your site for ads; they are there for some specific information. If you make your ads visible for them and they know it is the ad why would they click on it. They will make sure they don’t click on it. So first thing you need to remember make your ads part of your content so that they can interest the user. They should feel that it is relevant information and then only they will click on it. Remember one thing someone who visits your site is looking for some information. He have done all the hard work to search relevant information and by chance through some link he landed at your website so your hard work pays you one visitor so make sure that he licks in the ads. It is very easy for people to ignore ads at the bottom, corner or top. So avoid placing your ads at the top.
Prefer text ads instead of picture ads;
It is better to have text ads rather than picture ads. You can easily blend your text ads with your content. You change the color of the ads matching your content text color so that ads are in sync with your content. You can have more text ads giving user the choice to select one of them rather than just one banner.
It is very important for you to choose the type of ads and format as well. Selecting the size of the ads is very important. As per research you should use
336 x 280- the large rectangle.
This type of format can get you good clicks as it get merged with your document very easy
The next best is
300 x 250 - The Medium Recrangle.
This format is very useful as you can place two sets next to each other.
It is also recommended that you use the ‘wide skyscraper’, text only ads on the right hand side of the screen, this is because most of the PC user are right handed and it makes them very close to them. it is very natural for them to click on the ads.
It’s better if don’t use 468 x 60 ad block because it looks more like a banner and people love to ignore it. Everyone is familiar with it, they know it’s a ad and tell me why would someone click on the ad.
Do not apply border to your ads. It makes it attractive but it also ring special attention to the user and user are not fool when they find something attracting them they read that carefully and observing it is an ad they ignore it. Your ads should be normal, user should come across it while reading your content and not by looking at it, then only they will click on it. You can also match the color of your border with the background color of your web page.
So just few tweaks can make wonders for you.
Remember friends it is very difficult to get traffic, and once you get someone you should cash that user.
Tuesday, December 26, 2006
Saturday, December 16, 2006
Everything You Need to Know About Link Popularity
The number of websites that link to your website is one of the factors that help search engines determine your relevancy for a search term. Link popularity and gaining new links from outside websites to your website have proven to be a popular concept for people seeking to improve their search engine rankings.
What is link popularity and how exactly does it work? Search engines don't just look at the content of your website to determine if you are a match for a search. They also look at the number of outside websites that can validate, by linking, that you are a good match.
Search engines have also begun to rank the importance of the sites that link to you. This means if the New York Times links to your site, your credibility is higher than if Joe's Online Newspaper provides a link to your website. Search engines also consider the text contained in the link that is pointing to your website. If the text in the links contains keywords you are trying to compete for, the search engines consider your site to have even greater credibility.
Since link popularity has become a factor that people feel like they have some influence over in determining their search engine positioning, many solutions have been proposed for growing your online link popularity. One of the more popular ways is also one of the least effective.
Several software programs have been written that help you create lists of websites in your space that might be willing to link to you. These programs also help you gather the email addresses for these sites and even help you craft an email requesting that the site add a link to yours.
The concept sounds good but the results are often mixed. If you use one of these tools and simply follow the templates they give you, your email will read like a spam message that won't be taken seriously.
The best way to build long-term link popularity is to offer good content and features that provide real value to your audience. As people discover your website and realize its benefits, the likelihood of them linking to your website naturally increases.
There are several critical targets if you want to build up your link popularity without appearing to be a spammer. The first is good links from Yahoo and the Open Directory Project. Both of these sites are human based directories that have a lot of influence over search results. If your site is listed in the correct category and has a good description, links from these two websites are seen as validating you are the real thing.
The second place it's important to have a link from is topic specific or niche directories. These are websites that are dedicated to news and information that is an exact match for what you provide online. If you have a website that deals with tractor parts, being listed on sites that focus on tractors is very important. In the case where a niche website doesn't know about your website, it's okay to ask them to link to your website. But your message should be personalized to them and also tell them the benefit or feature their users will get from linking to you.
Another part of the web that helps build your link popularity is resource sites. Resource sites are lists of links that people put up on their own. These pages are often spread amongst friends and readers who find good information available from the resource. In order to reach this audience, a good PR campaign and press releases can ensure that these individuals know you exist and have a link to your website that they can easily include.
One of the most overlooked spots for building link popularity is links from partners and vendors for your business. Because you already have a business relationship with these companies or individuals, you are more likely to be able to request and receive a link from their website. These websites help validate your place online and also establish you within a community of websites online. If you are visible to the community, you are more visible to the search engines.
Link popularity also starts at home. You must make sure your link architecture is solid and easily followed by search engines. That's the first way that search engines see you. It's also the way that visitors find information within your website. The easier you make it on your audience to find good information, the more likely they are to link to it.
The final way you can work to increase your link popularity is to participate in newsletters and online forums that relate to your website. You don't want to just jump in and give a plug for your URL. You must participate in the discussion as an expert or authority who gives good advice. When you sign your name at the bottom of your posting, be sure to include a signature that includes a link to your website. If these forums and newsletters are archived and remain online, search engines continue to see them and the links they contain.
If your website doesn't have a lot of content and you are wondering how you can build your link popularity you should think about building a tool or feature on your website that will be valuable to your online audience. Marketleap's Search Engine Marketing tools are a good example of a feature built to generate link popularity.
Marketleap's free tools provide unique data for search engine marketers that they can't find other places. We've also made it possible for people to place our tools on their sites easily by cutting and pasting a piece of HTML code into their web page. Because the tools are valuable to our community, many websites have linked to the tools or added the tool to their own website. Consequently, if you search for "link popularity" at Google, Marketleap will usually appear in the top 3 results on the first page.
Link popularity will continue to be an essential factor in successful search engine marketing initiatives for the foreseeable future. Links are a helpful tool for search engines trying to wade through billions of documents and find ones that are relevant to their users.
What is link popularity and how exactly does it work? Search engines don't just look at the content of your website to determine if you are a match for a search. They also look at the number of outside websites that can validate, by linking, that you are a good match.
Search engines have also begun to rank the importance of the sites that link to you. This means if the New York Times links to your site, your credibility is higher than if Joe's Online Newspaper provides a link to your website. Search engines also consider the text contained in the link that is pointing to your website. If the text in the links contains keywords you are trying to compete for, the search engines consider your site to have even greater credibility.
Since link popularity has become a factor that people feel like they have some influence over in determining their search engine positioning, many solutions have been proposed for growing your online link popularity. One of the more popular ways is also one of the least effective.
Several software programs have been written that help you create lists of websites in your space that might be willing to link to you. These programs also help you gather the email addresses for these sites and even help you craft an email requesting that the site add a link to yours.
The concept sounds good but the results are often mixed. If you use one of these tools and simply follow the templates they give you, your email will read like a spam message that won't be taken seriously.
The best way to build long-term link popularity is to offer good content and features that provide real value to your audience. As people discover your website and realize its benefits, the likelihood of them linking to your website naturally increases.
There are several critical targets if you want to build up your link popularity without appearing to be a spammer. The first is good links from Yahoo and the Open Directory Project. Both of these sites are human based directories that have a lot of influence over search results. If your site is listed in the correct category and has a good description, links from these two websites are seen as validating you are the real thing.
The second place it's important to have a link from is topic specific or niche directories. These are websites that are dedicated to news and information that is an exact match for what you provide online. If you have a website that deals with tractor parts, being listed on sites that focus on tractors is very important. In the case where a niche website doesn't know about your website, it's okay to ask them to link to your website. But your message should be personalized to them and also tell them the benefit or feature their users will get from linking to you.
Another part of the web that helps build your link popularity is resource sites. Resource sites are lists of links that people put up on their own. These pages are often spread amongst friends and readers who find good information available from the resource. In order to reach this audience, a good PR campaign and press releases can ensure that these individuals know you exist and have a link to your website that they can easily include.
One of the most overlooked spots for building link popularity is links from partners and vendors for your business. Because you already have a business relationship with these companies or individuals, you are more likely to be able to request and receive a link from their website. These websites help validate your place online and also establish you within a community of websites online. If you are visible to the community, you are more visible to the search engines.
Link popularity also starts at home. You must make sure your link architecture is solid and easily followed by search engines. That's the first way that search engines see you. It's also the way that visitors find information within your website. The easier you make it on your audience to find good information, the more likely they are to link to it.
The final way you can work to increase your link popularity is to participate in newsletters and online forums that relate to your website. You don't want to just jump in and give a plug for your URL. You must participate in the discussion as an expert or authority who gives good advice. When you sign your name at the bottom of your posting, be sure to include a signature that includes a link to your website. If these forums and newsletters are archived and remain online, search engines continue to see them and the links they contain.
If your website doesn't have a lot of content and you are wondering how you can build your link popularity you should think about building a tool or feature on your website that will be valuable to your online audience. Marketleap's Search Engine Marketing tools are a good example of a feature built to generate link popularity.
Marketleap's free tools provide unique data for search engine marketers that they can't find other places. We've also made it possible for people to place our tools on their sites easily by cutting and pasting a piece of HTML code into their web page. Because the tools are valuable to our community, many websites have linked to the tools or added the tool to their own website. Consequently, if you search for "link popularity" at Google, Marketleap will usually appear in the top 3 results on the first page.
Link popularity will continue to be an essential factor in successful search engine marketing initiatives for the foreseeable future. Links are a helpful tool for search engines trying to wade through billions of documents and find ones that are relevant to their users.
Monday, December 11, 2006
IS Adsense dead?
Is Adsense Dead? People are trying hard to make this asa trademark for adsense. There are few in this world who would not make to the top with anything, and there are few in this world you have always made it to the top with everything that came across their side. SO now you have to decide that you want to make money or sit like a fool and watch like a idiot. People you like to earn money overnight Adsense is definetly not hte program for those people, because you can do that only with cheating and its not going to help you as you will get caught before you receive your first check. So guys adsense is not dead it just that it is paying less and it happens when there is competition hings do get difficult. So just try to make money slowly ans steadily and then see you will make money with all you knowledge. People you only think of making money online and from adsense they never make money. Try to understand work hard in your spare time and make money.
Saturday, December 02, 2006
Adsense and Google search box
Do you know google search is not only a search box on your website but can also be a money creating mahine for you. Whenever any visitor visits your site and does not find anythig interesting he can use the google searchbox to search for other things, and guys you can earn money there. Because if he clicks on any ads there you will make money for that as well. This serach box can offer alternative for your user and money for you. So start earning with google searh box and adsense
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